{"id":545,"date":"2024-03-15T09:16:22","date_gmt":"2024-03-15T08:16:22","guid":{"rendered":"https:\/\/www.tiskted.cz\/web\/?p=545"},"modified":"2024-03-26T13:02:31","modified_gmt":"2024-03-26T12:02:31","slug":"dopisy","status":"publish","type":"post","link":"https:\/\/www.tiskted.cz\/web\/dopisy\/","title":{"rendered":"Dopisy"},"content":{"rendered":"\n[et_pb_section fb_built=“1″ _builder_version=“4.22.0″ _module_preset=“default“ custom_padding=“||7px|||“ global_colors_info=“{}“][et_pb_row custom_padding_last_edited=“on|phone“ _builder_version=“4.22.1″ _module_preset=“default“ custom_padding_tablet=““ custom_padding_phone=“||0px||false|false“ global_colors_info=“{}“][et_pb_column type=“4_4″ _builder_version=“4.22.0″ _module_preset=“default“ global_colors_info=“{}“][et_pb_post_title meta=“off“ featured_image=“off“ _builder_version=“4.22.1″ title_font=“Montserrat|700|||||||“ title_text_align=“left“ title_text_color=“rgba(0,0,0,0.81)“ title_font_size=“53px“ title_line_height=“1.2em“ custom_margin=“||0px|||“ title_font_size_tablet=“50px“ title_font_size_phone=“47px“ title_font_size_last_edited=“on|phone“ locked=“off“ global_colors_info=“{}“][\/et_pb_post_title][et_pb_divider color=“#ED2024″ divider_weight=“5px“ _builder_version=“4.24.0″ _module_preset=“default“ width=“7%“ width_tablet=“7%“ width_phone=“29%“ width_last_edited=“on|phone“ module_alignment=“left“ global_colors_info=“{}“][\/et_pb_divider][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=“1″ specialty=“on“ _builder_version=“4.22.0″ _module_preset=“default“ custom_padding=“7px||0px|||“ global_colors_info=“{}“][et_pb_column type=“3_4″ specialty_columns=“3″ _builder_version=“4.16″ custom_padding=“|||“ global_colors_info=“{}“ custom_padding__hover=“|||“][et_pb_row_inner _builder_version=“4.22.0″ _module_preset=“default“ custom_margin=“0px||||false|false“ custom_padding=“8px|4%|||false|false“ border_width_right=“1px“ border_color_right=“rgba(0,0,0,0.26)“ global_colors_info=“{}“][et_pb_column_inner saved_specialty_column_type=“3_4″ _builder_version=“4.22.0″ _module_preset=“default“ global_colors_info=“{}“][et_pb_text _builder_version=“4.24.2″ _module_preset=“default“ text_text_color=“rgba(0,0,0,0.91)“ text_font_size=“17px“ text_line_height=“1.8em“ width=“89%“ module_alignment=“left“ custom_margin=“17px||34px|||“ locked=“off“ global_colors_info=“{}“]

Cit\u00e1t
<\/b>„Dopisy maj\u00ed magickou s\u00edlu. P\u0159in\u00e1\u0161ej\u00ed radost a nad\u011bji, uklid\u0148uj\u00ed smutek a navazuj\u00ed vztahy.“<\/em><\/p>\n

Ammiel Josiah Monterde<\/p>[\/et_pb_text][et_pb_text _builder_version=“4.24.2″ text_text_color=“rgba(0,0,0,0.91)“ text_font_size=“17px“ text_line_height=“1.8em“ module_alignment=“center“ custom_margin=“5px|||||“ locked=“off“ global_colors_info=“{}“]

Zkr\u00e1cen\u00e1 definice:<\/b> Dopisy jsou psan\u00e9 komunika\u010dn\u00ed prost\u0159edky, kter\u00e9 slou\u017e\u00ed k p\u0159ed\u00e1v\u00e1n\u00ed osobn\u00edch zpr\u00e1v, informac\u00ed nebo projev\u016f n\u00e1zor\u016f.<\/p>[\/et_pb_text][et_pb_button button_url=“#priklad“ button_text=“Chci vid\u011bt uk\u00e1zky dopis\u016f“ button_alignment=“center“ _builder_version=“4.24.2″ _module_preset=“default“ custom_button=“on“ button_text_color=“#FFFFFF“ button_bg_color=“#ED2024″ button_border_width=“0px“ button_border_radius=“8px“ custom_margin=“37px||37px||true|false“ button_text_size_tablet=““ button_text_size_phone=“19px“ button_text_size_last_edited=“on|phone“ box_shadow_style=“preset1″ global_colors_info=“{}“][\/et_pb_button][et_pb_text _builder_version=“4.24.2″ text_text_color=“rgba(0,0,0,0.91)“ text_font_size=“17px“ text_line_height=“1.8em“ module_alignment=“center“ custom_margin=“||34px|||“ locked=“off“ global_colors_info=“{}“]

\u00dapln\u00e1 definice:<\/b> Dopisy jsou formou komunikace, ve kter\u00e9 lid\u00e9 p\u00ed\u0161ou psan\u00e9 zpr\u00e1vy adresovan\u00e9 jednotlivc\u016fm nebo skupin\u00e1m. Mohou b\u00fdt pou\u017eity pro r\u016fzn\u00e9 \u00fa\u010dely v\u010detn\u011b vyjad\u0159ov\u00e1n\u00ed pod\u011bkov\u00e1n\u00ed, \u017e\u00e1dost\u00ed, form\u00e1ln\u00edch sd\u011blen\u00ed, vzkaz\u016f nebo projev\u016f n\u00e1zor\u016f. Dopisy maj\u00ed osobn\u00ed povahu a umo\u017e\u0148uj\u00ed komunikovat na del\u0161\u00ed textov\u00e9 b\u00e1zi ne\u017e nap\u0159\u00edklad e-maily nebo zpr\u00e1vy v soci\u00e1ln\u00edch m\u00e9di\u00edch. Market\u00e9\u0159i je mohou vyu\u017e\u00edvat jako sou\u010d\u00e1st sv\u00e9ho marketingov\u00e9ho mixu pro oslovov\u00e1n\u00ed z\u00e1kazn\u00edk\u016f nebo podnik\u00e1n\u00ed s partnery.<\/p>[\/et_pb_text][et_pb_text module_id=“priklad“ _builder_version=“4.24.2″ text_text_color=“rgba(0,0,0,0.91)“ text_font_size=“17px“ text_line_height=“1.8em“ module_alignment=“center“ locked=“off“ global_colors_info=“{}“]

P\u0159\u00edklady:<\/b> Obchodn\u00edci mohou pos\u00edlat osobn\u00ed dopisy potenci\u00e1ln\u00edm z\u00e1kazn\u00edk\u016fm s nab\u00eddkami nebo d\u011bkovac\u00ed dopisy za jejich podporu. Nekomer\u010dn\u00ed organizace mohou ps\u00e1t dopisy d\u00e1rc\u016fm, aby je informovaly o \u00fasp\u011b\u0161\u00edch projekt\u016f.<\/p>[\/et_pb_text][et_pb_gallery gallery_ids=“68,69,67″ show_title_and_caption=“off“ _builder_version=“4.22.1″ _module_preset=“default“ custom_margin=“||-2px|||“ global_colors_info=“{}“ zoom_icon_color=“#ED2024″][\/et_pb_gallery][et_pb_text _builder_version=“4.24.2″ text_text_color=“rgba(0,0,0,0.91)“ text_font_size=“17px“ text_line_height=“1.8em“ module_alignment=“center“ custom_margin=“17px|||||“ locked=“off“ global_colors_info=“{}“]

Nedoporu\u010den\u00e9 pou\u017eit\u00ed: <\/b>Nepersonalizovan\u00e9 masov\u00e9 dopisy mohou b\u00fdt pova\u017eov\u00e1ny za spam a sni\u017eovat d\u016fv\u011bryhodnost zna\u010dky. Je d\u016fle\u017eit\u00e9 db\u00e1t na kvalitu obsahu a c\u00edlit na relevantn\u00ed publikum.<\/p>[\/et_pb_text][et_pb_text _builder_version=“4.22.0″ text_text_color=“rgba(0,0,0,0.91)“ text_font_size=“17px“ text_line_height=“1.8em“ module_alignment=“center“ custom_margin=“58px|||||“ locked=“off“ global_colors_info=“{}“]

Ot\u00e1zky k zamy\u0161len\u00ed:<\/b><\/p>[\/et_pb_text][et_pb_blurb title=“Jak\u00e9 jsou v\u00fdhody pou\u017e\u00edv\u00e1n\u00ed dopis\u016f pro komunikaci s va\u0161imi z\u00e1kazn\u00edky nebo partnery? “ image=“https:\/\/www.tiskted.cz\/web\/wp-content\/uploads\/circle-1-1.png“ icon_placement=“left“ content_max_width_phone=“100%“ content_max_width_last_edited=“off|desktop“ _builder_version=“4.24.2″ _module_preset=“default“ header_line_height=“1.2em“ width=“65%“ width_tablet=“65%“ width_phone=“100%“ width_last_edited=“on|phone“ module_alignment=“left“ custom_padding=“||0px|||“ global_colors_info=“{}“][\/et_pb_blurb][et_pb_blurb title=“Jak m\u016f\u017eete zajistit, \u017ee v\u00e1\u0161 dopis bude osobn\u00ed a relevantn\u00ed pro p\u0159\u00edjemce?“ image=“https:\/\/www.tiskted.cz\/web\/wp-content\/uploads\/circle-2-1.png“ icon_placement=“left“ _builder_version=“4.24.2″ _module_preset=“default“ header_line_height=“1.2em“ width=“65%“ width_tablet=“65%“ width_phone=“100%“ width_last_edited=“on|phone“ module_alignment=“left“ global_colors_info=“{}“][\/et_pb_blurb][et_pb_blurb title=“Jak\u00e9 dal\u0161\u00ed formy komunikace (e-maily, soci\u00e1ln\u00ed m\u00e9dia) m\u016f\u017eete spojit s dopisy pro zv\u00fd\u0161en\u00ed \u00fa\u010dinnosti va\u0161eho marketingov\u00e9ho \u00fasil\u00ed?“ image=“https:\/\/www.tiskted.cz\/web\/wp-content\/uploads\/circle-3-1.png“ icon_placement=“left“ _builder_version=“4.24.2″ _module_preset=“default“ header_line_height=“1.2em“ width=“65%“ width_tablet=“65%“ width_phone=“100%“ width_last_edited=“on|phone“ module_alignment=“left“ global_colors_info=“{}“][\/et_pb_blurb][et_pb_button button_url=“#formular“ button_text=“Chci si objednat v\u00fdrobu dopis\u016f“ button_alignment=“center“ _builder_version=“4.24.2″ _module_preset=“default“ custom_button=“on“ button_text_color=“#FFFFFF“ button_bg_color=“#ED2024″ button_border_width=“0px“ button_border_radius=“8px“ custom_margin=“43px||||false|false“ button_text_size_tablet=““ button_text_size_phone=“19px“ button_text_size_last_edited=“on|phone“ box_shadow_style=“preset1″ global_colors_info=“{}“][\/et_pb_button][\/et_pb_column_inner][\/et_pb_row_inner][\/et_pb_column][et_pb_column type=“1_4″ _builder_version=“4.16″ custom_padding=“|||“ global_colors_info=“{}“ custom_padding__hover=“|||“][et_pb_icon font_icon=“h||divi||400″ icon_color=“#ED2024″ _builder_version=“4.24.0″ _module_preset=“default“ global_colors_info=“{}“][\/et_pb_icon][et_pb_text module_class=“CTA-panel“ _builder_version=“4.22.1″ _module_preset=“default“ header_2_font=“|600|||||||“ header_2_text_align=“center“ custom_margin=“||3px||false|false“ header_2_font_size_tablet=““ header_2_font_size_phone=“29px“ header_2_font_size_last_edited=“on|phone“ global_colors_info=“{}“]

Cenov\u00e1 nab\u00eddka<\/h2>[\/et_pb_text][et_pb_divider color=“rgba(0,0,0,0.72)“ divider_weight=“2px“ module_class=“CTA-panel“ _builder_version=“4.22.1″ _module_preset=“default“ width=“22%“ module_alignment=“center“ custom_margin=“||-9px||false|false“ custom_margin_tablet=“||-9px||false|false“ custom_margin_phone=“15px||||false|false“ custom_margin_last_edited=“on|phone“ global_colors_info=“{}“][\/et_pb_divider][et_pb_text module_class=“CTA-panel“ _builder_version=“4.22.0″ text_text_color=“rgba(0,0,0,0.91)“ text_font_size=“17px“ text_line_height=“1.8em“ text_orientation=“center“ module_alignment=“center“ custom_margin=“5px||9px|||“ locked=“off“ global_colors_info=“{}“]

M\u00e1te z\u00e1jem o n\u00e1\u0161 produkt? Pod\u00edvejme se na to spolu. Vypl\u0148te formul\u00e1\u0159 a po\u0161lete n\u00e1m svoji p\u0159edstavu a vizi a my v\u00e1m po\u0161leme cenovou nab\u00eddku.<\/p>[\/et_pb_text][et_pb_button button_url=“#formular“ button_text=“Chci cenovou nab\u00eddku“ button_alignment=“center“ module_class=“CTA-panel“ _builder_version=“4.24.0″ _module_preset=“default“ custom_button=“on“ button_text_size=“17px“ button_text_color=“#FFFFFF“ button_bg_color=“#ED2024″ button_border_width=“0px“ button_border_radius=“8px“ button_use_icon=“off“ custom_margin=“22px||||false|false“ box_shadow_style=“preset1″ global_colors_info=“{}“ button_bg_color__hover_enabled=“on|hover“ button_bg_color__hover=“rgba(204,109,53,0.8)“ button_bg_enable_color__hover=“on“][\/et_pb_button][\/et_pb_column][\/et_pb_section][et_pb_section fb_built=“1″ _builder_version=“4.22.0″ _module_preset=“default“ custom_margin=“||-42px|||“ custom_padding=“32px||7px|||“ global_colors_info=“{}“][et_pb_row column_structure=“1_5,3_5,1_5″ use_custom_gutter=“on“ gutter_width=“2″ custom_padding_last_edited=“off|phone“ _builder_version=“4.22.1″ _module_preset=“default“ width=“88%“ max_width=“1247px“ module_alignment=“center“ custom_margin=“||||false|false“ custom_margin_tablet=“||||false|false“ custom_margin_phone=“||-54px||false|false“ custom_margin_last_edited=“on|phone“ custom_padding_phone=“||||false|false“ global_colors_info=“{}“][et_pb_column type=“1_5″ _builder_version=“4.22.0″ _module_preset=“default“ global_colors_info=“{}“][et_pb_image src=“https:\/\/www.tiskted.cz\/web\/wp-content\/uploads\/orez.jpg“ alt=“Foto“ title_text=“Foto“ align_tablet=“center“ align_phone=“center“ align_last_edited=“on|tablet“ disabled_on=“off|off|off“ _builder_version=“4.24.2″ _module_preset=“default“ width=“53%“ width_tablet=“30%“ width_phone=“39%“ width_last_edited=“on|phone“ module_alignment=“right“ module_alignment_tablet=“center“ module_alignment_phone=“center“ module_alignment_last_edited=“on|phone“ border_radii=“on|50%|50%|50%|50%“ global_colors_info=“{}“][\/et_pb_image][\/et_pb_column][et_pb_column type=“3_5″ _builder_version=“4.22.0″ _module_preset=“default“ global_colors_info=“{}“][et_pb_text module_class=“CTA-panel“ _builder_version=“4.22.1″ _module_preset=“default“ header_2_font=“|600|||||||“ header_2_text_align=“left“ width=“78%“ module_alignment=“left“ custom_margin=“||3px||false|false“ header_2_text_align_tablet=“center“ header_2_text_align_phone=“center“ header_2_text_align_last_edited=“on|phone“ header_2_font_size_tablet=““ header_2_font_size_phone=“29px“ header_2_font_size_last_edited=“on|tablet“ module_alignment_tablet=“left“ module_alignment_phone=“center“ module_alignment_last_edited=“on|phone“ global_colors_info=“{}“]

V\u00edt\u011bzslav Volf<\/h2>[\/et_pb_text][et_pb_text _builder_version=“4.22.1″ text_text_color=“rgba(0,0,0,0.91)“ text_font_size=“17px“ text_line_height=“1.8em“ width=“78%“ module_alignment=“left“ custom_margin=“5px|||||“ text_orientation_tablet=“center“ text_orientation_phone=“center“ text_orientation_last_edited=“on|phone“ module_alignment_tablet=“left“ module_alignment_phone=“center“ module_alignment_last_edited=“on|phone“ locked=“off“ global_colors_info=“{}“]

Na\u0161e spole\u010dnost Creatiq vznikla s v\u00e1\u0161n\u00ed pro kreativitu a osobn\u00ed p\u0159\u00edstup ke ka\u017ed\u00e9mu projektu. Sme skupina zku\u0161en\u00fdch profesion\u00e1l\u016f, kte\u0159\u00ed spojuj\u00ed sv\u00e9 znalosti, aby va\u0161e vizion\u00e1\u0159sk\u00e9 n\u00e1pady prom\u011bnili v realitu. Od roku 2005 jsme s radost\u00ed slou\u017eili na\u0161im klient\u016fm <\/span>po cel\u00e9 \u010cesk\u00e9 republice<\/b>.<\/span><\/p>[\/et_pb_text][\/et_pb_column][et_pb_column type=“1_5″ _builder_version=“4.22.0″ _module_preset=“default“ global_colors_info=“{}“][\/et_pb_column][\/et_pb_row][\/et_pb_section]\n","protected":false},"excerpt":{"rendered":"

Dopisy jsou psan\u00e9 komunika\u010dn\u00ed prost\u0159edky, kter\u00e9 slou\u017e\u00ed k p\u0159ed\u00e1v\u00e1n\u00ed osobn\u00edch zpr\u00e1v, informac\u00ed nebo projev\u016f n\u00e1zor\u016f.<\/p>\n","protected":false},"author":2,"featured_media":69,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"2880","footnotes":""},"categories":[8,11],"tags":[],"class_list":["post-545","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-produkty","category-kat-tisk"],"_links":{"self":[{"href":"https:\/\/www.tiskted.cz\/web\/wp-json\/wp\/v2\/posts\/545","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.tiskted.cz\/web\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.tiskted.cz\/web\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.tiskted.cz\/web\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.tiskted.cz\/web\/wp-json\/wp\/v2\/comments?post=545"}],"version-history":[{"count":4,"href":"https:\/\/www.tiskted.cz\/web\/wp-json\/wp\/v2\/posts\/545\/revisions"}],"predecessor-version":[{"id":789,"href":"https:\/\/www.tiskted.cz\/web\/wp-json\/wp\/v2\/posts\/545\/revisions\/789"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.tiskted.cz\/web\/wp-json\/wp\/v2\/media\/69"}],"wp:attachment":[{"href":"https:\/\/www.tiskted.cz\/web\/wp-json\/wp\/v2\/media?parent=545"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.tiskted.cz\/web\/wp-json\/wp\/v2\/categories?post=545"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.tiskted.cz\/web\/wp-json\/wp\/v2\/tags?post=545"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}